Are you an event organizer and want to know how to organize a conference? Here is an article that is right for you!
“How to organize a conference?”
This is the question that many event organizers ask themselves, who are a bit scared of the prospect of planning a large meeting.
Furthermore, congresses are attended by high profile people such as doctors, lawyers, entrepreneurs, and managers. One more reason that intimidates many.
However, there are people who are not conditioned. People who have the guts to deal with the difficulties of organizing one of the most complex and delicate types of event.
If you’ve read this far, it’s very likely that you too are in this category.
For this I want to help you by giving you 7 suggestions to understand how to plan a conference event!
How to organize a conference in 7 points
1. Set yourself goals
Before starting it is good to start thinking about the objectives of the congress. It is a phase that you can neither skip nor postpone.
These are questions you can only answer.
- Why do you want to organize the congress?
- How much do you want to invest in time and money?
- What do you expect from the congress in terms of money, relationships and education?
The answers you give yourself will help you find your way through the next steps.
Did you answer? Very well! Then proceed to point 2.
2. Know your target
To organize a successful event you need to know your target, that is the type of participants you would like to invite.
Do you already know the category you are targeting? Can you define the profile of an “average participant” with his interests, his concerns, his aspirations?
If you answered yes, it means that you know your target well … but first answer this last question:
Is there a topic that could improve the life of the congress participants?
I mean a series of notions that, once learned, can solve a recurring problem for your target audience. Otherwise, a vanguard topic that can rekindle enthusiasm for the profession in the guests.
To greatly reduce the risks of failure. But if you’re wrong it’s trouble!
If you already have some ideas on the subject to propose to your guests, you are ready to move on to the 3rd phase.
3. Study a program
After choosing an interesting and useful topic for your participants, start studying a program.
In essence, you will need to compile a set list to order the various stages of the congress.